Collaborative Design Practice

COLLABORATIVE DESIGN PRACTICE


20.05.2022 - 03.06.2022 (Week 8 - Week 10)
Task 3
Maisarah binti Muhammad Zamri

Instructions


Task 3

20.05.2022 - 27.05.2022 (Week 8 - Week 9)

Week 8 is Independent Learning Week so we didn't have class that week, but wee used the time to further refine our individual tasks. 

Fig 1 - Video Process 1

Fig 1.2 - Video Process 2

My groupmate started on the video and sent us screenshots of the video to ask our opinions on it. For now it looks quite alright.


He also showed us a little demo of how the animation will look like.


Fig 2.1 - Logo Sketches

One of my groupmates liked 2 and 8, and another liked 1 and 5. I was given feedback to try decreasing the elements on the logo so that when it is in a small size, it is still visible.

Fig 2.2 - Logo Refinements

Fig 2.3 - Logo

The logo is of a hand sort of cradling a rice paddy to symbolize how the company pays their product great care. We limit the color palette to only 2 colors so it doesn't look too busy. I initially went with Trajan Pro as the typeface for the company name, but my groupmate told me to use Roboto Slab instead.

It was then pointed out that is we use Roboto Slab for the logo as well, it's going to be overused, as it's going to be exclusively Roboto Slab for the entire website itself. I also have to explore other colors.


Fig 3 - Posters

The posters aren't bad, but could still use some refinements, e.g. better mashing.


03.06.2022 (Week 10)

My groupmate has sent his progress on the animation video, but I couldn't upload it here because the file is too large.


Fig 4.1 - Logo Color Choices

Fig 4.2 - Logo Typeface Choices

Fig 4.3 - Logo Final

I've changed the logo color to a gradient gold instead of flat color to show more of a sophistication to the brand. The typeface is changed to Escritura Hebrew - Demi Bold for its wavy serifs and its sorta medieval-y look, giving it an organic vibe.


Fig 5 - Posters

The posters aren't bad per se, but the illustration style does differ from our initial art direction. If we were to go this vector-style route, we'd have to make sure everything else on the website follows this direction as well so it doesn't look lackluster. 



Comments

Post a Comment

Popular posts from this blog

Image
FINAL PROJECT 11.11.2019 Week 12 - Cultural Relationship For this project, I decided to "express" Malaysia's culture through it's traditional clothing. Malaysia is mostly populated with three main races - Malay, Chinese, and Indian. All these three races have their own traditional clothes, of course. I want to try combining all three clothings - for both female and male - into one to depict that these three races is what makes Malaysia.  So I took the highlighted parts and just mash them up. So it's basically a baju kurung and baju melayu with cheongsam and changshan designs, topped with saree's drape and dhoti's scarf. These are things (stereotypically) essential in each three culture's festivals: - Ketupat (Malays) - Chinese Lantern - Rangoli decorations (Indian) (Final work) I wanted to combine the three traditional clothings of the three main races in Malaysia - Malay, Chinese, and Indian - for
Read more

Design Exploration

Image
 DESIGN EXPLORATION (Week 1 - Week 14) Maisarah bt Muhd Zamri Design Exploration Project 1  Renewal of life · Return: Contemplate human beings' relationship with all things Sketch 1 Sketch 2 Sketch 3 Final Outcome Foldable phone wallpaper Phone wallpaper Animation video "This artwork shows animals of sorts flowing out of Earth that is held by a person, symbolizing the relationship we, as people, share with other walks of life on this planet and how our actions can affect their livelihood. Buildings in the background are depicted to be in the dark, allowing the stars to shine in their natural bright glow." Project 2 Design Elaboration I plan to make a satirical ad for a "nature retreat" resort or something where the facility is built on sacrifices of other living things.  storyboard 1 storyboard 2 storyboard 3 Tranq Haven ad            "Humans, animals, and plants — we all share the same earth. Every single life, no matter how small or trivial, exists for a
Read more

Game Art: Exercise

Image
 GAME ART 01.09.2023 (Week 1) - 08.12.2023 (Week 14) Maisarah bt Muhd Zamri Game Art Exercise  It is advised that we download "Brawl Stars" (mobile game) and play it as we are going to base our designs on the game.  Fig 1.1 (Character draft - ideation/headshots) Fig 1.2 (Character draft - action pose) Fig 1.3 (Character outfit ideation) Artstyle is inconsistent. Decide on an artstyle (whether it be chibi or not) Worry about outfits later; focus on developing the characters first. More variety in the occupation (not just pirate themed) Initial plan was to design 5 pirate themed characters with different occupations (captain, navigator, marksman, etc) but apparently "pirate" is one thing. So I gotta come up with different, separate occupation/job/profession for different characters.  Fig 2 - Character design For the Mafia character: maybe exclude the cigar. For the Artillery character: he should've been tank.  Add more variety of body types -- rn they're al
Read more